WL Wheeler Europe GmbH Founded

Led by the grandson of Wheeler founder CH Yang, Sean Yang founded WL Wheeler Europe GmbH to develop a bicycle line for the European market.


S.S.P (Super Single Pivot) system first released and started mass production.

Intercycle Collaboration

Started bicycle engineering collaboration with Intercycle ag (owned by Hostettler Group) to develop a new range of top-end Wheeler line specially suited to the Swiss market. In the same year, WHEELER registered it’s trademark in Germany, Austria, Holland, Belgium, Spain, France, Italy, Portugal, UK, Denmark, and Norway.

Brand Established

Privately-owned brand ‘Wheeler’ was founded and represented by AGUSTA group and became a successful hit in Europe.